Project Summary Project: Lessons for Soccer Fans Role: Creative Director & Marketing Director Partners: Crayola, U.S. Soccer, FIFA World Cup, Amazon, Walmart, and additional distribution partners Distribution: 100,000+ units worldwide After months of development, approvals, revisions, production schedules, distribution planning, and more conference calls than I care to count, Lessons for Soccer Fans officially launchedContinue reading “From Concept to Global Distribution: A World Cup Campaign Success Story”

















